Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Consumer behavior and marketing action 2nd ed
Author
Assael, Henry
Additional Author(s)
-
Publisher
Boston, Massachusetts: 1984
Language
English
ISBN
-
Series
-
Subject(s)
CONSUMER BEHAVIOR
MOTIVATION RESEARCH (MARKETING)
Notes
-
Abstract
Bibliography
Physical Dimension
Number of Page(s)
xx, 695 p.
Dimension
24 cm.
Other Desc.
-
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
02196/89
658.834 Ass C
-
Available
Similar Collection
by author or subject
Marketing management
Consumer behavior and marketing action
Analisa pengaruh parental style terhadap consumer socialization mahasiswa Universitas Kristen Petra Surabaya angkatan 1998-2000
Analisis faktor-faktor layanan tambahan (supplementary services) yang dipertimbangkan konsumen dalam melakukan pembelian pada restoran cepat saji McDonald's di Surabaya
Consumer behavior
Faktor-faktor yang mempengaruhi niat pengguna bus Trans Sidoarjo
Studi deskriptif perilaku makan mahasiswa Universitas Kristen Petra Surabaya
Penentuan faktor yang mempengaruhi loyalitas pelanggan pada sebuah kartu GSM