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Rethinking marketing: text and cases : sustainable market-ing enterprise in Asia
Author
Kotler, Philip
Additional Author(s)
Kotler, Philip
Publisher
Singapore: Pearson Education Asia Pte Ltd, 2003
Language
English
ISBN
0130499315
Series
-
Subject(s)
MARKETING
MARKETING-ASIA-CASE STUDIES
Notes
Appendix: p. 101-224
Abstract
-
Physical Dimension
Number of Page(s)
xii, 224 p.
Dimension
23 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
00747/05
- 658.8 Ret
Library - 7th Floor
Available
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