Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Basic marketing research : using microsoft excel data analysis
Author
Burns, Alvin C.
Additional Author(s)
Bush, Ronald F.
Publisher
Upper Saddle River, N.J.: Pearson Education, Inc, s.a.
Language
English
ISBN
0131293303
Series
-
Subject(s)
MARKETING RESEARCH
Notes
CD-ROM
Bibliography: p. 481-490. Index: p. 493-506
Abstract
-
Physical Dimension
Number of Page(s)
xxv, 506 p.
Dimension
25 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
00787/05
- 658.83 Bur B
Library - 7th Floor
Available
Similar Collection
by author or subject
Basic marketing research
Marketing research
Marketing research
Marketing research
Pengaruh perceived service quality dan perceived value terhadap loyalitas pelanggan dengan kepuasan dan image sebagai variabel intervening studi kasus Garuda Indonesia
Consumer behavior
Pengaruh C2C interaction terhadap purchase intention melalui consumer engagement dan brand image pada virtual goods dalam mobile game Clash Royale
Analisis keterkaitan environmental, sensory, interpersonal, procedural, deliverable, informational, financial terhadap kepuasan pelanggan di toko hewan "naf-naf" di Surabaya