Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Marketing research 5th ed.
Author
Burns, Alvin C.
Additional Author(s)
-
Publisher
New Jersey: Pearson Prentice-Hall, 2006
Language
English
ISBN
0132383217
Series
-
Subject(s)
MARKETING RESEARCH
Notes
CD-ROM
Bibliography: p. 627-645. Index: p. 649-665
Abstract
-
Physical Dimension
Number of Page(s)
xxxi, 665 p.
Dimension
26 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
02853/10
658.83 Bur M
Library - 7th Floor
Available
Similar Collection
by author or subject
Marketing research
Marketing research
Basic marketing research
Basic marketing research
Kualitas layanan Go-Jek di Surabaya
Analisis pengaruh brand equity terhadap purchase intention konsumen pada produk PC tablet apple ipad di Surabaya
Analisis pengukuran sesudah kejadian antara sesudah dengan sebelum planogramming terhadap movement, day of supply, facing, cases, existing unit sub kategori makanan pagi pada Hero Supermarket Pondok M
Analisa pengaruh faktor-faktor service quality terhadap customer satisfaction di Restoran Mr. Pancake Surabaya