Destination branding : creating the unique destination proposition 2nd ed.

Author

• Morgan, Nigel

Additional Author(s)

• Pride, Roger
• Pritchard, Annette

Publisher

Amsterdam: Elsevier Butterworth-Heinemann, 2004

Language

English

ISBN

0750659696

Series

-

Subject(s)

• BRAND NAME PRODUCTS
• BRAND NAME PRODUCTS-MARKETING

Notes

-

Abstract

-

Physical Dimension

Number of Page(s)

xx, 314 p.

Dimension

24 cm.

Other Desc.

ill.

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	02240/05	- 658.827 Mor D	Library - 7th Floor	Available