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Destination branding : Creating the unique destination proposition Rev. 2nd ed.

Author
  • Morgan, Nigel
Additional Author(s)
  • Pritchard, Annette
  • Pride, Roger
Publisher
New York: Elsevier Butterworth-Heinemann, 2010
Language
English
ISBN
9781856178204
Series
-
Subject(s)
  • BRAND NAME PRODUCTS
  • BRAND NAME PRODUCTS-MARKETING
Notes
Index: p. 306-314
Abstract
-
Physical Dimension
Number of Page(s)
xxxvii, 314 p.
Dimension
23 cm.
Other Desc.
-
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.00008/10658.827 Mor DLibrary - 7th FloorAvailable

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