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Advertising and promotion : communicating brands

Author
  • Hackley, Chris
Additional Author(s)
-
Publisher
London: SAGE , 2005
Language
English
ISBN
0761941541
Series
-
Subject(s)
  • BRAND NAME PRODUCTS
  • PRODUCTION MANAGEMENT
  • SALES PROMOTION
  • ADVERTISING-BRAND NAME PRODUCTS
Notes
  • Glossary: p. 247 - 254
Bibliography : p. 238 - 246. Index : p. 255 - 264
Abstract
-
Physical Dimension
Number of Page(s)
264 p.
Dimension
24 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.00680/06- 658.827 Hac ALibrary - 7th FloorAvailable

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