Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Branding unbound : the future of advertising, sales, and the brand experience in the wireless age
Author
Mathieson, Rick
Additional Author(s)
-
Publisher
New York: Amacom, 2005
Language
English
ISBN
0814472877
Series
-
Subject(s)
TELEMARKETING
PRODUCT MANAGEMENT
Notes
Glossary: p. 229 - 234
Bibliography: p. 213 - 227. Index: p. 239 - 244
Abstract
-
Physical Dimension
Number of Page(s)
ix, 244 p.
Dimension
24 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
02855/06
- 658.827 Mat B
Library - 7th Floor
Available
Similar Collection
by author or subject
Selling online 2.0
Managing new products
Private labels, brands, and competition policy
Business marketing strategy
Analisa faktor-faktor yang mendahului kesuksesan produk baru
Integrated advertising, promotion, and marketing communications
The lean design guidebook
Analisa strategi PT Coca Cola bottling Indonesia sebagai market leader dalam industri soft drink di Surabaya