Please take a moment to complete this survey below

Library's collection Library's IT development Cancel

Word of mouth marketing : how smart companies get people talking

Author
  • Sernovitz, Andy
Additional Author(s)
-
Publisher
Chicago, IL: Kaplan Publishing, 2006
Language
English
ISBN
1419593331
Series
-
Subject(s)
  • COMMUNICATION IN MARKETING
  • DIRECT MARKETING
  • MARKETING
  • TELEMARKETING
  • WORD-OF-MOUTH ADVERTISING
Notes
-
Abstract
-
Physical Dimension
Number of Page(s)
xxix, 184 p.
Dimension
24 cm.
Other Desc.
-
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.03389/07- 658.872 Ser WLibrary - 7th FloorAvailable

Similar Collection

by author or subject
Word of mouth marketing
Perancangan integrated marketing communication (IMC) Crayon Meme di Surabaya
Fungsi marketing public relations yang dijalankan marketing executive the prime steak and ribs Surabaya dalam pelaksanaan strategi komunikasi pegemasan pesan pembukaan cabang baru
Strategi pemasaran
Tugas public relations yang dijalankan oleh divisi marketing communication fX lifestyle X'nter dalam penyelenggaraan special events Enjoy Jakarta #Indonesian Heritage October 2010
Penggunaan Maudy Koesnaedi sebagai celebrity endorser dalam iklan televisi L'oreal fall repair 3X terhadap brand image L'oreal di Surabaya
Efektivitas penggunaan Ashraf dan BCL sebagai celebrity endoser dalam iklan line let's get rich dengan model tears
Upaya marketing komunikasi di divisi marketing dalam membangun brand image di PT. Thamarga Jaya Sejahtera