Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Destination branding "Surabaya as a city of business" (marketing research)
Author
Gunawan, Stephanie
Additional Author(s)
-
Publisher
Surabaya: Fakultas Ekonomi Jurusan Pemasaran UK Petra, 2008
Language
Indonesian
ISBN
-
Series
Tugas Akhir No.01150107/PMR/2008
Subject(s)
CITY PROMOTION-SURABAYA (EAST JAVA)-RESEARCH
MARKETING RESEARCH
PLACE MARKETING-SURABAYA (EAST JAVA)-RESEARCH
Notes
Appendix: p. 160 - 336
Bibliography: p. 158 - 159
Abstract
-
Physical Dimension
Number of Page(s)
xvii, 336 p.
Dimension
30 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
03643/08
(T) - 658.83 Gun D
Library - 8th Floor
Unavailable : Removed
Similar Collection
by author or subject
Tugas produser dalam program berita patroli di Indosiar
Analisa elastisitas antara permintaan rokok kretek dengan rokok putih dalam negeri di Indonesia (1990-2000)
Pengaruh advertising appeal, attitude toward brand dan attitude toward advertising terhadap variabel brand preference pada obyek iklan popmie edisi gadis Hongkong
Pengaruh brand awareness terhadap customer loyalty dengan celebrity endorsement raline shah sebagai variabel intervening top white coffee di Surabaya
Analisa pengaruh utilitarian value dan hedonic value terhadap customer loyalty melalui customer satisfaction pada brand damn i love Indonesia
Pengaruh self-congruity terhadap engagement melalui brand love pada pemilihan skin hero mobile legends: Bang Bang
Harapan dan persepsi konsumen pada penerapan keamanan pangan di Restoran Jamoo Hotel Shangri-La Surabaya
Hubungan gaya hidup dan motivasi terhadap keputusan pengunjung bar dan kafe Hotel Satelit di Surabaya