Consumer behavior and marketing strategy 8th ed.

Author

• Peter, J. Paul

Additional Author(s)

• Olson, Jerry C.

Publisher

New York: McGraw Hill, 2008

Language

English

ISBN

007125935x

Series

Subject(s)

• CONSUMER BEHAVIOR
• MARKETING

Notes

• Glossary: p. 529-540

Index: p. 542-555

Abstract

-

Physical Dimension

Number of Page(s)

xxi, 555 p.

Dimension

26 cm.

Other Desc.

ill.

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	04204/08	658.8342 Pet C	Library - 7th Floor	Available
2.	02001/09	658.8342 Pet C	-	Unavailable : Lost
3.	02000/09	658.8342 Pet C	Library - 7th Floor	Available