Please take a moment to complete this survey below

Library's collection Library's IT development Cancel

Marketing : An introduction 9th ed.

Author
  • Armstrong, Gary
Additional Author(s)
  • Kotler, Philip
Publisher
Upper Saddle River, New Jersey: Pearson Education, 2009
Language
English
ISBN
0135153107
Series
-
Subject(s)
  • MARKETING
  • MARKETING-MANAGEMENT
Notes
  • Appendix: p. 536-609
  • Glossary: p. 611-618
Bibliography: p. 619-641
Abstract
-
Physical Dimension
Number of Page(s)
641 p.
Dimension
27 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.00113/09658.8 Arm MLibrary - 7th FloorAvailable

Similar Collection

by author or subject
Marketing
Marketing
Analisa pengaruh diferensiasi produk terhadap minat beli konsumen pada Boutique Bakery Bread Talk Supermal Pakuwon Indah Surabaya
Studi service quality dan perceived value serta pangaruhnya terhadap trust pelanggan dan kepuasan sebagai mediasi pada jasa angkutan bus kota damri rute Bungurasih - bandara Juanda di Surabaya
22 hukum tetap pemasaran
Penyusunan pola baku kerja dan strategi penjualan produk PT. Romos di Surabaya
Analisa peta posisi dan preferensi persepsi produk smax pada PT. Smaxindo multirasa di Jakarta
Analisa persepsi konsumen terhadap produk, harga, kualitas pelayanan pada factory outlet billy square di Surabaya