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Rethinking marketing : The Entrepreneurial imperative

Author
  • Schindehutte, Minet
Additional Author(s)
  • Morris, Michael H.
  • Pitt, Leyland F.
Publisher
Upper Saddle River, NJ: Pearson Education, Inc, 2009
Language
English
ISBN
0132393891
Series
-
Subject(s)
  • MARKETING
  • MARKETING-MANAGEMENT
Notes
Bibliography. Index: p. 337 - 352
Abstract
-
Physical Dimension
Number of Page(s)
xxxii, 352 p.
Dimension
23 cm
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.00469/10658.8 Sch RLibrary - 7th FloorAvailable

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