Analisa efektivitas iklan pasca rebranding Hotel Hyatt Regency menjadi Hotel Bumi Surabaya

Author

• Abednego, Natasha

Additional Author(s)

• Kurniasari, Fransisca

Publisher

Surabaya: Fakultas Ekonomi Program Manajemen Perhotelan Program Studi Manajemen UK Petra, 2011

Language

Indonesian

ISBN

-

Series

Skripsi No. 33010255/MAN/2011

Subject(s)

• ADVERTISING
• HOTEL MANAGEMENT
• BRANDING (MARKETING)

Notes

• Appendix : p. 87 - 143

Bibliography : p. 84 - 86

Abstract

-

Physical Dimension

Number of Page(s)

xxix, 143 p.

Dimension

30 cm.

Other Desc.

ill.

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	00097/12	(T) 659.1 Abe A	-	Unavailable : Removed