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Analisis efektivitas brand activation melalui event marketing 'Freed Family Driving Experience' dalam mempengaruhi brand experience
Author
Raharja, Daniel
Additional Author(s)
-
Publisher
Surabaya: Fakultas Ekonomi Jurusan Pemasaran UK Petra, 2011
Language
Indonesian
ISBN
-
Series
Skripsi no. 36020260/MAN/2011
Subject(s)
MARKETING-MANAGEMENT
BRAND IMAGE
SPECIAL EVENTS-MARKETING
Notes
Appendix: p. 143 - 199
. Bibliography: p. 140 - 141.
Abstract
-
Physical Dimension
Number of Page(s)
xv, 199 p.
Dimension
30 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
00647/12
(T) 658.827 Rah A
Library - 8th Floor
Unavailable : Removed
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