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Public health branding : applying marketing for social change
Author
-
Additional Author(s)
Evans, W. Douglas
Hastings, Gerard
Publisher
Oxford: Oxford University press, 2008
Language
English
ISBN
9780199237135
Series
-
Subject(s)
BRAND NAME PRODUCTS
HEALTH PROMOTION
PUBLIC HEALTH
BRANDING (MARKETING)
PUBLIC HEALTH-MARKETING
MARKETING OF HEALTH SERVICES
Notes
Bibliography. Index: p. 297 - 304
Abstract
-
Physical Dimension
Number of Page(s)
xvi, 304 p.
Dimension
24 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
03263/12
362.10688 Pub
Library - 7th Floor
Available
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