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Marketing models
Author
Lilien, Gary L.
Additional Author(s)
Kotler, Philip
Moorthy, K. Sridhar
Publisher
Englewood Cliffs, New Jersey: Prentice-Hall, 1992
Language
English
ISBN
0135619297
Series
-
Subject(s)
MARKETING-MANAGEMENT
Notes
-
Abstract
Bibliography: p. 715-776
Physical Dimension
Number of Page(s)
xv, 803 p.
Dimension
23 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
00726/94
658.8 Lil M
-
Available
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