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New product and brand management : marketing engineering applications 2nd ed
Author
Lilien, Gary L.
Additional Author(s)
Rangaswamy, Arvind
Publisher
Upper Saddle River, NJ: 2003
Language
English
ISBN
0130084646
Series
Subject(s)
PRODUCT MANAGEMENT
Notes
. .
Abstract
-
Physical Dimension
Number of Page(s)
58 p.
Dimension
28 cm.
Other Desc.
-
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
01311/03
658.5 Lil N
Library - 7th Floor
Available
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