Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Marketing research : an applied orientation 4th ed
Author
Malhotra, Naresh K.
Additional Author(s)
-
Publisher
Upper Saddle River, NJ: 2004
Language
English
ISBN
-
Series
Subject(s)
MARKETING RESEARCH
Notes
. .
Abstract
-
Physical Dimension
Number of Page(s)
1 CD-ROM
Dimension
4,75 inch
Other Desc.
-
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
02153/04
CD 658.83 Mal M
-
Available
Similar Collection
by author or subject
Analisa kebutuhan dan keinginan akan tempat berkumpul yang sesuai bagi pecinta moge di Surabaya
Analisis pengaruh experiental marketing terhadap repeat purchase dengan customer satisfaction sebagai mediating variable di De Mandailing Cafe
Analisa pengaruh program promosi terhadap keputusan pembelian konsumen di cafe excelso plasa Tunjungan Surabaya
Pengaruh atribut shopping centre pada perilaku belanja pebelanja pria di Surabaya
Variabel-variabel retail image yang dipertimbangkan konsumen berbelanja di Giant hypermarket-Surabaya
Perbedaan kualitas layanan antara Wendy's dengan Kentucky Fried Chicken di mall galaxy Surabaya
Analisa potensi pasar telepon seluler lima merek telepon seluler terkemukan dengan menggunakan metode brand development index (BDI) dan category development index (CDI)...
Wisata budaya mengunjungi gedung-gedung kuno: studi market atas masyarakat Surabaya