Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Essentials of marketing 3rd ed
Author
Lamb, Charles W.
Additional Author(s)
Hair, Joshep F
McDaniel, Carl
Publisher
Australia: 2003
Language
English
ISBN
0324113900
Series
-
Subject(s)
MARKETING
MARKETING-MANAGEMENT
Notes
-
Abstract
-
Physical Dimension
Number of Page(s)
xiii, 601 p.
Dimension
28 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
02653/04
658.8 Lam E
-
Available
Similar Collection
by author or subject
Marketing
Marketing
Principles of marketing
Strategi mengembangkan pasar kertas rokok UD. Sahabat melalui strategi converage dan penetration di wilayah Surabaya dan Mojokerto
Analisa perbandingan harapan antara pelanggan teenager dan young adult terhadap aspek fasilitas fisik (tangible) restaurant cepat saji, KFC dan McDonald's, di Surabaya
Marketing management
Marketing
Improving the influence of relationship marketing concerning costumer loyalty in restaurant hotel Savelberg Voorburg