Identifikasi persepsi konsumen berdasarkan demografi dan teknografi, serta positioning produk berdasarkan atribut-atribut produk : studi kasus produk televisi Polytron Hi-End untuk tipe flat vcd, flat non vcd dan biasa vcd di Surabaya

Author

• Elisabet

Additional Author(s)

• Kristanti, Fanny

Publisher

Surabaya: Fakultas Ekonomi Jurusan Manajemen UK Petra, 2004

Language

Indonesian

ISBN

-

Series

Tugas Akhir No. 02011772/MAN/2004

Subject(s)

• CONSUMER SATISFACTION
• MARKETING-MANAGEMENT

Notes

-

Abstract

-

Physical Dimension

Number of Page(s)

xvii, 127 p.

Dimension

30 cm.

Other Desc.

ill.

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	03093/04	(T) 658.8 Eli I	-	Unavailable : Removed