Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
An Observation consumer's motivation toward McDonald's product and service : a study case in Widya Mandala University Surabaya
-
Creator(s)
(92295043) BUDIONO
(92295064) CARMELLIA THEODORA
Contributor(s)
JACOB ISKANDAR → Examination Committee 1
Publisher
Universitas Kristen Petra; 1998
Language
English
Category
d2 – Diploma 2
Sub Category
Final Project
Source
Final Project No. 042/PBE/1998; Carmellia Theodora (92295064), Budiono (92295043)
Subject(s)
CONSUMER BEHAVIOR
CONSUMERS-RESEARCH
File(s)
jiunkpe-is-d2-1998-92295043-15270-mc_donald-cover.pdf
jiunkpe-is-d2-1998-92295043-15270-mc_donald-abstract_toc.pdf
jiunkpe-is-d2-1998-92295043-15270-mc_donald-chapter1.pdf
jiunkpe-is-d2-1998-92295043-15270-mc_donald-chapter2.pdf
jiunkpe-is-d2-1998-92295043-15270-mc_donald-chapter3.pdf
jiunkpe-is-d2-1998-92295043-15270-mc_donald-conclusion.pdf
jiunkpe-is-d2-1998-92295043-15270-mc_donald-references.pdf
jiunkpe-is-d2-1998-92295043-15270-mc_donald-appendices.pdf
Similar Collection
by creator, contributor, or subject
The Influence of product improvement to sales volume
The Methods of price setting at Spectra: a sticker printing business
[Please delete] Faktor-faktor segmentasi demografis dan segmentasi psikografis terhadap keputusan pembelian pada Bakso Jawa Special Probolinggo
Pengaruh food quality dan dining atmosphere restoran dan kafe terhadap revisit intention konsumen
Femalesbox : segmentasi, targeting dan positioning
[Please delete] The influence of attitude, subjective norm, and perceived behavioral control on purchase intention of Apple iPhone: a study of generation Z consumers in Indonesia
Analisa pengaruh kepuasan pelanggan terhadap loyalitas merek produk minuman ringan Coca-Cola di kalangan pengunjung restoran non fast food di Surabaya
Evaluasi perubahan persepsi mahasiswa Fakultas Ekonomi Universitas Kristen Petra Surabaya angkatan 2001-2003 terhadap kualitas pendidikan, fasilitas, dan staf pengajar