Please take a moment to complete this survey below

Library's collection Library's IT development Cancel

Manajemen pemasaran jasa Ed. 2

Author
  • Lupiyoadi, Rambat
Additional Author(s)
  • Hamdani, A.
Publisher
Jakarta: Salemba Empat, 2006
Language
Indonesian
ISBN
9796913658
Series
Subject(s)
  • MARKETING-MANAGEMENT
  • SERVICE INDUSTRIES-MARKETING
Notes
  • CD-ROM
. Bibliography: p. 293 - 298.
Abstract
-
Physical Dimension
Number of Page(s)
xvi, 298 p.
Dimension
26 cm.
Other Desc.
-
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.02366/13658.8 Lup M-Unavailable : Lost

Similar Collection

by author or subject
Analisa pengaruh efektivitas promosi dan kualitas produk terhadap minat beli konsumen Carl's Jr Surabaya
Manajemen pemasaran
Pengaruh perceived product quality, perceived price, dan word of mouth (WOM) terhadap purchase intention pada produk UD. Mekar Jaya
Analisa pengaruh total design concept dan retail service quality terhadap purchase intention pada produk Great New Xenia dengan customer perception sebagai variabel intervening di PT. Asco Prima Mobilindo Daihatsu KC Jemursari Surabaya
Analisis product market competition, bankruptcy risk, earning management, dan firm value
Analisa pengaruh store layout, atmosphere, dan location terhadap minat beli konsumen di centro department store Galaxy Mall
Faktor-faktor yang mempengaruhi perilaku konsumen dalam melakukan pembelian apartemen di Surabaya
Analisa pengaruh customer value terhadap repurchase intention dengan customer satisfaction sebagai variabel intervening di Pisa Kafe Manyar Surabaya