Please take a moment to complete this survey below

Library's collection Library's IT development Cancel

Electronic word-of-mouth (e-wom) dan pengaruhnya terhadap keputusan pembelian di restoran dan kafe di Surabaya

Author
  • Sari, Adelia
Additional Author(s)
  • Ivana, Vina
Publisher
Surabaya: Fakultas Ekonomi Program Studi Manajemen Program Manajemen Perhotelan UK Petra, 2014
Language
Indonesian
ISBN
-
Series
Skripsi No. 33010456/MAN/2014
Subject(s)
  • RESTAURANTS-MANAGEMENT
  • RESTAURANTS-MARKETING
Notes
  • Appendix: p. 65 - 101
. Bibliography: p. 61 - 64.
Abstract
-
Physical Dimension
Number of Page(s)
xiv, 101 p.
Dimension
30 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.02938/14(T) 647.95068 Sar E-Unavailable : Removed

Similar Collection

by author or subject
Perilaku dan motivasi komplain konsumen terhadap restoran-restoran di Surabaya
Analisis pengaruh atribut produk (merek, harga, dan kualitas layanan) terhadap keputusan pembelian konsumen di starbucks coffee plaza tunjungan 4 Surabaya
Analisa pengaruh kualitas makanan dan persepsi harga terhadap kepuasan konsumen D'cost Surabaya
Pengaruh kepuasan konsumen, membership program, trust, perceived quality, dan perceived value terhadap loyalitas konsumen di Starbucks Coffee Surabaya
Pengaruh social media marketing Instagram terhadap keputusan pembelian pada restoran Domicile Surabaya
Pengaruh financial benefit, social benefit dan structural ties terhadap customer loyalty di de boliva ice cream gubeng surabaya
Analisa pengaruh experiental marketing terhadap minat beli ulang konsumen Konig Coffee dan Bar
Strategi pemasaran restoran gili kertajaya surabaya tahun 2003