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Strategic marketing 10th ed.

Author
  • Cravens, David W.
Additional Author(s)
  • Piercy, Nigel F.
Publisher
New York: McGraw-Hill Education, 2009
Language
English
ISBN
9780071326230
Series
Subject(s)
  • MARKETING-MANAGEMENT-CASE STUDIES
  • MARKETING-MANAGEMENT
  • MARKETING-DECISION MAKING
Notes
. . Index: p. 639-653
Abstract
-
Physical Dimension
Number of Page(s)
xviii, 653 p.
Dimension
26 cm.
Other Desc.
-
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.01101/15658.8 Cra SLibrary - 7th FloorAvailable

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