Please take a moment to complete this survey below

Library's collection Library's IT development Cancel

Analisa pengaruh relationship marketing dan switching cost terhadap customer loyalty di hotel "X" Surabaya

Author
  • Yosswanta, Tigrent
Additional Author(s)
  • Susanto, Michael Triadi
Publisher
Surabaya: Fakultas Ekonomi Program Studi Manajemen Program Manajemen Perhotelan UK Petra, 2015
Language
Indonesian
ISBN
-
Series
Skripsi No. 33010538/MAN/2015
Subject(s)
  • CUSTOMER RELATIONS
  • HOTELS--MARKETING
  • RELATIONSHIP MARKETING
Notes
  • Appendix: p. 58-83
. Bibliography: p. 54-57.
Abstract
-
Physical Dimension
Number of Page(s)
xiii, 83 p.
Dimension
30 cm.
Other Desc.
-
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.02734/15(T) MAN 33-0538-Unavailable : Removed

Similar Collection

by author or subject
Know your customer
Penggunaan metode internal-external matrix untuk mengidentifikasi posisi bersaing perusahaan (kasus pada program studi manajemen perhotelan UK Petra Surabaya)
Analisa evaluasi implementasi customer experience management (CEM) di gelare cafe Singapura
Relationship marketing
Analisa customer relationship management pada PT. Asuransi Jiwa Sequis Life di surabaya: studi kasus di kantor cabang Wisma Dharmala
Pengaruh purchasing capabilities terhadap supply chain performance melalui information sharing dan buyer seller relationship
Peranan relationship marketing Indogrosir terhadap loyalitas konsumennya di Surabaya
Harvard business review on customer relationship management