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Analisa pengaruh hedonic shopping motivation dan store atmosphere terhadap impulse buying dengan posotive emotion sebagai variabel intervening di Matahari Department Store Royal Plaza Surabaya

Author
  • Oktavina
Additional Author(s)
-
Publisher
Surabaya: FE Program Studi Manajemen Program Manajemen Pemasaran UK Petra , 2017
Language
Indonesian
ISBN
-
Series
Skripsi No. 36020586/MAN/2017
Subject(s)
  • CONSUMER BEHAVIOR
  • RETAIL TRADE-MANAGEMENT
  • MARKETING-MANAGEMENT
  • CONSUMERS-RESEARCH
Notes
  • Appendix: p. 57-76
. Bibliography: p. 54-56 .
Abstract
-
Physical Dimension
Number of Page(s)
xii, 76 p.
Dimension
30 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.00980/17(T) MAN 36-0586Library - 8th FloorUnavailable : Removed

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