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Pengaruh brand communication terhadap customer loyalty dengan customer based brand equity dan customer value sebagai variabel intervening pada PT. Platinum Ceramics Industry di Surabaya

Author
  • Calista, Youvita
Additional Author(s)
-
Publisher
Surabaya: FE Program Studi Manajemen Program Manajemen Pemasaran UK Petra , 2017
Language
Indonesian
ISBN
-
Series
Skripsi No. 36020569/MAN/2017
Subject(s)
  • MARKETING-MANAGEMENT
  • BRAND NAME PRODUCTS
  • CUSTOMER LOYALTY
  • CONSUMERS-RESEARCH
Notes
  • Appendix: p. 86-106
. Bibliography: p. 82-85.
Abstract
-
Physical Dimension
Number of Page(s)
xii, 106 p.
Dimension
30 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.00981/17(T) MAN 36-0569Library - 8th FloorUnavailable : Removed

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