Pengaruh C2C interaction terhadap purchase intention melalui consumer engagement dan brand image pada virtual goods dalam mobile game Clash Royale

Author

• Limanto, Jeremy

Additional Author(s)

-

Publisher

Surabaya: FE Program Studi Magister Manajemen UK Petra, 2017

Language

Indonesian

ISBN

-

Series

Skripsi No. 03020164/MM/2017

Subject(s)

• CONSUMER BEHAVIOUR
• BRAND MANAGEMENT
• MARKETING RESEARCH

Notes

• Appendix: p. 74-86

. Bibliography: p. 67-76 .

Abstract

-

Physical Dimension

Number of Page(s)

xi, 86 p.

Dimension

30 cm.

Other Desc.

-

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	01366/18	(T2) MM 0164	Library - 8th Floor	Unavailable : Removed