Pengaruh kebutuhan uniqueness, status, dan hedonic value terhadap consumer-brand identification dan brand loyalty konsumen merek-merek fashion mewah di Surabaya

Author

• Pangestu, Herlius Theodore

Additional Author(s)

-

Publisher

Surabaya: FE Program Studi Manajemen Program Manajemen Pemasaran UK Petra , 2018

Language

Indonesian

ISBN

-

Series

Skripsi No. 36020710/MAN/2018

Subject(s)

• BRAND LOYALTY

Notes

• Appendix: p. 80-101

. Bibliography: p. 75-79.

Abstract

-

Physical Dimension

Number of Page(s)

xii, 101 p.

Dimension

30 cm.

Other Desc.

ill.

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	01207/19	MAN 36-0710 P	Library - 8th Floor	Available