Marketing research : methodological foundations 9th ed.

Author

• Churchill, Gilbert A.

Additional Author(s)

• Iacobucci, Dawn

Publisher

Mason, Ohio: Thomson South-Western, 2005

Language

English

ISBN

0324225091

Series

-

Subject(s)

• MARKETING RESEARCH

Notes

• Appendix: p. 661-669
• Glossary: p. 671-681

Index: p. 683-697

Abstract

-

Physical Dimension

Number of Page(s)

xxii, 697 p.

Dimension

25 cm.

Other Desc.

ill.

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	00245/05	- 658.83 Chu M	Library - 7th Floor	Available