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Basic marketing research : a decision-making approach 2nd ed.

Author
  • Malhotra, Naresh K.
Additional Author(s)
  • Peterson, Mark
Publisher
Upper Saddle River, NJ: Prentice-Hall, 2006
Language
English
ISBN
0131548654
Series
International series of numerical mathematics vol. 144
Subject(s)
  • MARKETING RESEARCH
Notes
  • Appendix: p. 581-592
  • CD-ROM
Bibliography: p. 593-600. Index: p. 603-615
Abstract
-
Physical Dimension
Number of Page(s)
xl, 631 p.
Dimension
28 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.02352/05- 658.83 Mal BLibrary - 7th FloorAvailable

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