Advertsing and the mind of the consumer : iklan yang berhasil, yang gagal, dan penyebabnya Cet. 1

Author

• Sutherland, Max

Additional Author(s)

• Haryono, Andreas
• Sylvester, Alice K.

Publisher

Jakarta: Penerbit PPM, 2004

Language

Indonesian

ISBN

9794421596

Series

Seri Manajemen Pemasaran No.5

Subject(s)

• ADVERTISING-BRAND NAME PRODUCTS

Notes

. Bibliography: p. 391 -408.

Abstract

-

Physical Dimension

Number of Page(s)

xvii, 408 p.

Dimension

24 cm.

Other Desc.

ill.

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	03166/06	- 659.1 Sut A	Library - 7th Floor	Available