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Analisa pengaruh faktor price, quality, familiarity, dan brand loyalty terhadap keputusan pembelian konsumen dalam memilih produk makanan ringan private label giant di Surabaya

Author
  • Kirti, Desy
Additional Author(s)
-
Publisher
Surabaya: Fakultas Ekonomi Jurusan Manajemen Perhotelan UK Petra, 2007
Language
Indonesian
ISBN
-
Series
Tugas Akhir No.01010344/HTL/2007
Subject(s)
  • CONSUMER BEHAVIOR
  • CONSUMERS-RESEARCH
Notes
  • Appendix: p. 66 - 103
Bibliography: p. 63 - 65
Abstract
-
Physical Dimension
Number of Page(s)
xii, 103 p.
Dimension
30 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.03124/07(T) - 658.8342 Kir ALibrary - 8th FloorUnavailable : Removed

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