Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Meningkatkan brand awareness SBO TV melalui kekuatan word of mouth dengan menggunakan situs jejaring sosial Facebook
Author
Alvin, Alexander
Additional Author(s)
-
Publisher
Surabaya: Fakultas Ekonomi Jurusan Pemasaran UK Petra, 2010
Language
Indonesian
ISBN
-
Series
Skripsi No. 36020177/MAN/2010
Subject(s)
BRAND NAME PRODUCTS
BRAND LOYALTY
Notes
Appendix : p. 88 - 108
Bibliography : p. 86 - 87
Abstract
-
Physical Dimension
Number of Page(s)
xiii, 108 p.
Dimension
30 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
00533/11
(T) 658.827 Alv M
-
Unavailable : Removed
Similar Collection
by author or subject
Analisa efektivitas media promosi black canyon coffee dengan brand proposition "coffee house which serve a drink from paradise in heaven like atmosphere with angelic service" (studi kasus media koran)
Analisa efektivitas media promosi black canyon coffee dengan brand proposition "your private paradise" di Surabaya (studi kasus media brosur)
Analisa pengaruh E-WOM terhadap brand image dan purchase intention kosmetik lokal "Makeover" di kota Surabaya
Pengaruh brand predictability, brand liking, brand competence, brand reputation, dan trust in company terhadap kepercayaan merek (trust in brand) pada konsumen Indomie di Surabaya
Brain tattoos
Air mineral premium "swish" (creative implementation)
Lexus the relentless pursuit
Destination branding kota Surabaya homey Surabaya "marketing research"