Please take a moment to complete this survey below

Library's collection Library's IT development Cancel

Meningkatkan brand awareness SBO TV melalui kekuatan word of mouth dengan menggunakan situs jejaring sosial Facebook

Author
  • Alvin, Alexander
Additional Author(s)
-
Publisher
Surabaya: Fakultas Ekonomi Jurusan Pemasaran UK Petra, 2010
Language
Indonesian
ISBN
-
Series
Skripsi No. 36020177/MAN/2010
Subject(s)
  • BRAND NAME PRODUCTS
  • BRAND LOYALTY
Notes
  • Appendix : p. 88 - 108
Bibliography : p. 86 - 87
Abstract
-
Physical Dimension
Number of Page(s)
xiii, 108 p.
Dimension
30 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.00533/11(T) 658.827 Alv M-Unavailable : Removed

Similar Collection

by author or subject
New brand concept for premium body wash "femme" (swot analysis)
8 kasus sengketa merek di Indonesia
Analisa efektivitas media promosi black canyon coffee dengan brand proposition "your private paradise" di Surabaya (studi kasus media brosur)
Pengaruh celebrity endorsement di media sosial terhadap purchase intention dengan brand image dan brand trust sebagai variabel intervening pada produk fashion
Analisis kepuasan dan loyalitas konsumen ponsel merek sony ericsson di Surabaya
Analisa persepsi konsumen terhadap ekuitas merek di hotel "X" di Surabaya
Peranan pemberian merk/branding dalam peningkatan volume penjualan produk industri kecil "X" Surabaya
What is branding ?