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Analisis loyalitas pelanggan yang dipengaruhi oleh kepuasan konsumen atas kualitas produk (product), harga produk (price), distribusi (place), dan promosi (promotion) pada perusahaan roti Swan

Author
  • Kwang, Bun
Additional Author(s)
-
Publisher
Surabaya: Fakultas Ekonomi Jurusan Pemasaran UK Petra, 2012
Language
Indonesian
ISBN
-
Series
Skripsi No. 36020297/MAN/2012
Subject(s)
  • CUSTOMER LOYALTY
  • MARKETING RESEARCH
  • MARKETING-MANAGEMENT
  • CONSUMER SATISFACTION
Notes
  • Appendix: p. 71 - 107
Bibliography: p. 69 - 70
Abstract
-
Physical Dimension
Number of Page(s)
xiii, 107 p.
Dimension
30 cm.
Other Desc.
-
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.01647/12(T) 658.8343 Kwa A-Unavailable : Removed

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