Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Basic marketing : a managerial approach 4th ed.
Author
McCarthy, E. Jerome
Additional Author(s)
-
Publisher
Homewood, Illinois: Richard D. Irwin, 1971
Language
English
ISBN
-
Series
-
Subject(s)
MARKETING-MANAGEMENT
CONSUMERS
Notes
-
Abstract
-
Physical Dimension
Number of Page(s)
xix,884 p.
Dimension
24 cm.
Other Desc.
-
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
00249/79
658.8 McC M
-
Unavailable : Removed
Similar Collection
by author or subject
Basic marketing
Basic marketing
Basic marketing
Learning aid to accompany basic marketing
Pengaruh faktor-faktor harga jual, jenis produk dan biaya promosi terhadap volume penjualan pada perusahaan sepatu PT Mitra Gabata Dinamika di Surabaya
Manajemen pemasaran dan pemasaran jasa
Mengoptimalisasikan kinerja wiraniaga kosmetik merek XXX untuk menekan umur piutang
Developing marketing strategy for golden river catering service