Strategic marketing problems : cases and comments 7th ed

Author

• Kerin, Roger A.

Additional Author(s)

• Peterson, Robert A.

Publisher

Englewood Cliffs, New Jersey: Prentice-Hall, 1995

Language

English

ISBN

0131817698

Series

-

Subject(s)

• MARKETING-DECISION MAKING-CASE STUDIES
• MARKETING-MANAGEMENT-CASE STUDIES

Notes

-

Abstract

-

Physical Dimension

Number of Page(s)

xiv, 738 p.

Dimension

25 cm.

Other Desc.

ill.

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	01275/95	658.802 Ker S	Library - 7th Floor	Available