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Applications in basic marketing : Clippings from the popular business press
Author
Perreault, William D.
Additional Author(s)
McCarthy, E. Jerome
Publisher
Chicago: Irwin, 1995
Language
English
ISBN
0256188343
Series
Subject(s)
MARKETING-CASE STUDIES
Notes
-
Abstract
-
Physical Dimension
Number of Page(s)
vi, 213 p.
Dimension
25 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
04328/01
658.8 Per A
-
Available
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