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Pengaruh promosi dan store atmosphere terhadap impulse buying dengan shopping emotion sebagai variabel intervening studi kasus di Matahari Department Store cabang Supermall Surabaya

Author
  • Kurniawan, Denny
Additional Author(s)
-
Publisher
Surabaya: FE Program Studi Manajemen Program Manajemen Pemasaran UK Petra , 2013
Language
Indonesian
ISBN
-
Series
Skripsi No. 36020393/MAN/2013
Subject(s)
  • MARKETING-MANAGEMENT
  • CONSUMERS-RESEARCH
  • CONSUMERS BEHAVIOR
Notes
  • Appendix: p. 63 - 114
. Bibliography: p. 60 - 62 .
Abstract
-
Physical Dimension
Number of Page(s)
xiii, 114 p.
Dimension
30 cm.
Other Desc.
-
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.00031/14(T) 658.8342 Kur PLibrary - 8th FloorUnavailable : Removed

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