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This is service design thinking : basics - tools - cases

Author
  • Stickdorn, Marc
Additional Author(s)
  • Stickdorn, Marc.
  • Schneider, Jakob
Publisher
Hoboken, N.J.: John Wiley & Sons, Inc , 2011
Language
English
ISBN
9781118156308
Series
Subject(s)
  • CUSTOMER SERVICE-MANAGEMENT
  • SERVICE INDUSTRIES-MANAGEMENT
  • SERVICE INDUSTRIES-PLANNING
Notes
. Bibliography: p. 346-365. Index: p. 366-373
Abstract
"Twenty-three authors from the global service design community invested their knowledge, experience and passion to create this ... book. It introduces service design thinking to beginners and students, and will be a valuable resource for consultants, marketers, innovators and design professionals."
Physical Dimension
Number of Page(s)
373 p.
Dimension
24 cm.
Other Desc.
ill.
Summary / Review / Table of Content
Introduction -- What is service design? -- Who are these service designers? -- How does service design work? -- What are the tools of service design? -- Applied service design -- Deep service design thinking.
Exemplar(s)
# Accession No. Call Number Location Status
1.02534/14658.812 ThiLibrary - 7th FloorAvailable

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