Please take a moment to complete this survey below

Library's collection Library's IT development Cancel

Pengaruh social media marketing terhadap willingness to pay premium price melalui brand equity pada konsumen Estee Lauder

Author
  • Leviana, Thelma
Additional Author(s)
-
Publisher
Surabaya: Fakultas Ekonomi Program Studi Manajemen Program Manajemen Bisnis UK. Petra , 2019
Language
Indonesian
ISBN
-
Series
Skripsi No. 31011658/MAN/2019
Subject(s)
  • CONSUMERS-RESEARCH
  • SOCIAL MEDIA-MARKETING
Notes
  • Appendix: p. 66-104
. Bibliography: p. 62-65.
Abstract
-
Physical Dimension
Number of Page(s)
xiv, 104 p.
Dimension
30 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.01357/19(T) MAN 31-1658Library - 8th FloorAvailable

Similar Collection

by author or subject
A survey of Surabaya viewers response toward TV-shopping
Penetapan harga jual produk berdasarkan kualitas permintaan konsumen di Kecamatan Wonocolo Surabaya
Perancangan inovasi layanan di rumah makan Janur Surabaya
Analisis keterkaitan environmental, sensory, interpersonal, procedural, deliverable, informational, financial terhadap kepuasan pelanggan di toko hewan "naf-naf" di Surabaya
Analisa pengaruh kualitas layanan terhadap keputusan pelanggan Starbucks Coffee Galaxy Mall Surabaya
Faktor-faktor yang mempengaruhi keputusan pembelian pakaian dalam Triumph mahasiswa Universitas Kristen Petra
Analisa kepuasan atas customer shopping experience: studi kasus pada Matahari Department Store City of Tomorrow Surabaya
Analisa pengaruh hedonic motives terhadap behavior loyalty dengan overall satisfaction sebagai variael interfening