Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Marketing due diligence : reconnecting strategy to share price
Author
McDonald, Malcolm
Additional Author(s)
Smith, Brian
Ward, Keith
Publisher
Amsterdam: Elsevier Butterworth-Heinemann , 2006
Language
English
ISBN
0750667273
Series
-
Subject(s)
MARKETING
Notes
Bibliography: p. 229 - 230. Index: p. 231 - 238
Abstract
-
Physical Dimension
Number of Page(s)
xv, 238 p.
Dimension
24 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
03063/08
658.8 McD M
Library - 7th Floor
Available
Similar Collection
by author or subject
Market segmentation
Marketing plans for service business
Marketing plans
Essentials of marketing
All marketers are liars
Service, quality and satisfaction
Peranan marketing promotion kebon kalapa dalam meningkatkan image perusahaan
Marketing