Basic marketing : a managerial approach 6th ed.

Author

• McCarthy, E. Jerome

Additional Author(s)

-

Publisher

Homewood, illinois: Richard D. Irwin, 1978

Language

English

ISBN

-

Series

-

Subject(s)

• CONSUMERS
• MARKETING-MANAGEMENT

Notes

-

Abstract

-

Physical Dimension

Number of Page(s)

xix,767 p.

Dimension

22 cm.

Other Desc.

ill.

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	00170/86	658.8 Mcc B	Library - 7th Floor	Unavailable : Removed