Building strong brands

Author

• Aaker, David A.

Additional Author(s)

-

Publisher

New York: The Free Press, 1996

Language

English

ISBN

002900151X

Series

-

Subject(s)

• BRAND NAME PRODUCTS-MANAGEMENT
• BRAND NAME PRODUCTS--VALUATION
• INTANGIBLE PROPERTY-VALUTION-MANAGEMENT

Notes

-

Abstract

Index: p. 367-380

Physical Dimension

Number of Page(s)

ix, 380 p.

Dimension

24 cm.

Other Desc.

ill.

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	04280/96	658.827 Aak B	-	Available