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The customer learning curve : creating profits from marketing chaos
Author
Hellman, Karl
Additional Author(s)
Burst, Ardis
Publisher
Mason, Ohio: Thomson South-Western, 2004
Language
English
ISBN
0324226675
Series
-
Subject(s)
CUSTOMER RELATIONS
CUSTOMER SERVICES
RELATIONSHIP MARKETING
Notes
Bibliograpy: p. 199 - 201. Index: p. 203 - 210
Abstract
-
Physical Dimension
Number of Page(s)
xii, 210 p.
Dimension
24 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
00266/05
- 658.812 Hel C
Library - 7th Floor
Available
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