Advertising media planning 6th ed.

Author

• Sissors, Jack Z

Additional Author(s)

• Baron, Roger B.

Publisher

New York: McGraw-Hill, 2002

Language

English

ISBN

0844215635

Series

Subject(s)

• ADVERTISING MEDIA PLANNING

Notes

• Glossary: p. 397-434

. . Index: p. 435-445

Abstract

-

Physical Dimension

Number of Page(s)

xviii, 445 p.

Dimension

24 cm.

Other Desc.

-

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	00789/05	- 659.111 Sis A	Library - 7th Floor	Available