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Analisa efektivitas iklan restoran di Surabaya pada media cetak dengan pendekatan ekuitas merek

Author
  • Gunawan, Stefen
Additional Author(s)
  • Aditya S., Steven
Publisher
Surabaya: Fakultas Ekonomi Program Manajemen Perhotelan Program Studi Manajemen UK Petra, 2010
Language
Indonesian
ISBN
-
Series
Skripsi No. 33010076/MAN/2010
Subject(s)
  • ADVERTISING-BRAND NAME PRODUCTS
  • ADVERTISING-RESTAURANTS
  • RESTAURANTS MANAGEMENT
Notes
  • Appendix : p. 77 - 120
Bibliography : p. 76
Abstract
-
Physical Dimension
Number of Page(s)
xxviii, 120 p.
Dimension
30 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.02130/10(T) 647.95068 Gun ALibrary - 8th FloorUnavailable : Removed

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