Please take a moment to complete this survey below

Library's collection Library's IT development Cancel

Analisa efektivitas iklan restoran di Surabaya pada media cetak dengan pendekatan ekuitas merek

Author
  • Gunawan, Stefen
Additional Author(s)
  • Aditya S., Steven
Publisher
Surabaya: Fakultas Ekonomi Program Manajemen Perhotelan Program Studi Manajemen UK Petra, 2010
Language
Indonesian
ISBN
-
Series
Skripsi No. 33010076/MAN/2010
Subject(s)
  • ADVERTISING-BRAND NAME PRODUCTS
  • ADVERTISING-RESTAURANTS
  • RESTAURANTS MANAGEMENT
Notes
  • Appendix : p. 77 - 120
Bibliography : p. 76
Abstract
-
Physical Dimension
Number of Page(s)
xxviii, 120 p.
Dimension
30 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.02130/10(T) 647.95068 Gun ALibrary - 8th FloorUnavailable : Removed

Similar Collection

by author or subject
Analisa brand awareness produk sirup ABC Special Grade dan keterkaitannya dengan keputusan pembelian konsumen di Surabaya
Analisa efektivitas media promosi black canyon coffee dengan brand proposition "coffee house which serve a drink from paradise in heaven like atmosphere with angelic service" (studi kasus media koran)
Pengaruh transformational leadership melalui employee engagement sebagai variabel intervening terhadap kinerja karyawan restoran Steak Hut Surabaya
Analyzing the impact of communication on situational leadership toward non-chinese part-timers motivation and loyalty in Lotus Sakura Restaurant, Heerenveen
Perancangan branding percetakan master grafika di Semarang
Radio cafe
Analisa pengendalian persediaan bahan baku dengan metode Economic Order Quantity (EOQ) pada Dream of Kahyangan Art Resto Surabaya
Advertising and promotion